A scalable template system for national student engagement

01.

SUMMARY

Creating a scalable template system for national growth

Speed to campaign launch is imperative. We worked with the internal Marcomm team to audit the complete suite of materials to serve the many different functions we’re looking to influence.

The key challenge was to create an easy way to brand each brochure or material to their university branding. We created over 30 customizable master pieces which can be printed on demand and branded as easy as picking new hex colors, plugging them into the Marcomm Shopping engine and BAM, a complete custom deliverable that will be certain to make students and faculty comfortable with the materials.

02.

A scalable template system for national student engagement

  • MARKETING GOALS
    • Increase student participation an feel time satisfaction
    • Decrease time investment when onboarding and delivering sales and marketing materials to students
  • BRANDING GOALS
    • Create a modern & sophisticated design to connect with a savor student audience
    • Show imagery and geography specific to the client’s regions to maximize authenticity
  • DELIVERY CHANNELS
    • Printed displays
    • Brand creation / naming
    • Process and methodology storytelling
    • University multi-channel promotions
    • Interactive web sites and sales tools
    • Customs sales tools for specific services
    • High impact printed communications
    • Social Media engagement
  • EXLORE
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If you're looking for a scaleable creative marketing system that can adapt to different audiences across geographies, we have ideas!