Creating an app and brand that helps patients navigate an array of disease states
As a startup, we helped from the very beginning of the venture to turn the single purpose cancer app into a scalable enterprise platform covering other major disease states including COPD, CHF, and more.
During the first 3 years we helped with the design and brand strategy on all interface screens, advertising, promotion and sales support. The platform evolved into the leading cloud-based enterprise platform enabling continuous digital care to transform management of chronic and complex conditions.
An app and brand that helps patients across disease states