The new corporate identity depicts a firm that has reached the apex—and continues to climb, in order to serve its clients at the highest level possible.
North Brunswick, NJ – As times change, business changes and today the speed of change just keeps increasing. At Staffing Alternatives, we find ourselves counting the milestones— and our successes as we mark our company’s 25th anniversary. That’s 25 years of serving our business community—companies throughout New Jersey and Eastern Pennsylvania that have entrusted us to provide them with the people they need to move forward. We also value our dedicated associates who have entrusted us to help them find jobs that will improve their lives.
As part of our commitment to the future—our own, our clients and our workforce, we have decided to rebrand Staffing Alternatives. As you look around our offices, our website and all of our communications, you will see the new look. It’s important to us to convey the meaning and the spirit of our brand. That’s why we engaged a team of brand focused, designers, photographers, videographers and writers to capture the spirit of the momentum we have achieved—and most importantly, our vision for the future of SA.
“Our intention was to design communications that elevate and convey the heart of Staffing Alternatives —a company that genuinely values it’s people more than accolades. The new corporate identity depicts a firm that has reached the apex—and continues to climb, in order to serve its clients at the highest level possible. Key to the rebranding was to create a marketing language that put the employees first by giving them prominence throughout our materials.” remarked Rich Silivanch, Creative Director of Gravitude Brand Lab.
Staffing Alternatives’ CEO Christopher Moyes added, “The creative team nailed our vision and we couldn’t be happier with the way the brand has expressed all the many ways our clients and prospects experience us. The ‘SA Works’ phrase perfectly embodies the spirit of service that has kept our clients and our job seekers coming back…and that is why we have grown and stood the test of time.”
To learn more about the temporary staffing services and personnel provided by Staffing Alternatives, please call 732-917-6722.
To see more about the brand turn around the GRAVITUDE team delivered for SA, please visit our REBRANDING section and find Staffing Alternatives